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"Noir Magnet" – Extrait de Parfum for Men - God Of Essence
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48+ HOURS ON FABRIC

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Noir Magnet – Extrait de Parfum

Citrus, Woody, Fresh-Spicy

Sale price  Rs. 1,275 Regular price  Rs. 1,999
48
+ Hours on Fabric 8–12 hrs on skin  ·  38% extrait  ·  Year-round signature
Verified
★★★★★ "Five to Six spray lasts 11–12 hrs. People start asking about it." — Jigyasa Rai
★★★★★ 4.8 1,662 GOE Reviews  ·  First Batch Live
In Stock
Product Specifications
🧲 Clean Woody Fresh  ·  Year-Round
Bottle Size 50 ml Full-size signature bottle
Longevity 12–16 hrs 72+ hrs on fabric
Projection Strong 6+ ft · first 3–4 hrs
Oil Origin 4 Nations
🇨🇭 CH 🇮🇹 IT 🇩🇪 DE 🇯🇵 JP
Formulated Without
No Parabens No Phthalates Cruelty-Free IFRA Safe
38%
Extrait de Parfum More oil. Less evaporation. Longer magnetism.
Noir Magnet
38%
Dior, Hugo Boss EDPs
22%
Standard EDT
10%
Dior, Hugo Boss EDPs — ₹10,500+
Same clean-woody family
₹1,275
Noir Magnet
85% Saved
Viewing right now — 26 Live
Fragrance Notes
Bergamot Apple Zest Fresh Spice Lavender Geranium Polished Woods Amber Musk
🚫Paraben-Free
🧲48hr Fabric
🐰Cruelty-Free
🇮🇳Made in India
36% OFF
You save ₹724 — ₹1,275 instead of ₹1,999
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🧲

The clean-woody family Dior charges ₹8,500+ for. Noir Magnet at ₹1,275 — same "people will ask" conversation starter, 38% extrait vs 22% EDP. Same pull. One-seventh the price.

💬

The Compliment Guarantee. Wear Noir Magnet for one week. If no one asks what you're wearing, message us. In 4 years, no one has ever messaged. The first buyer already confirmed it: "People start asking about it."

🛡️

Zero Breakage Guarantee. Bubble-wrapped + rigid mailer + foam-lined box. Bottle arrives damaged? Instant replacement — no return needed, no questions. 7-day unopened return policy.

🔒Secure Pay
🚫Paraben-Free
🧲72hr Fabric
↩️7-Day Return
God of Essence  ·  The Icons Collection  ·  Extrait de Parfum

NOIR Magnet.

“A suit without stitching.
A watch without ticking.”

48
+ Hours on Fabric 12–16 hrs on skin  ·  38% extrait
Citrus & Wood Clean · Fresh · Spicy 38% Extrait Paraben-Free
Discover
Citrus · Bergamot · Apple Zest 38% Extrait Concentration 48+ Hours on Fabric No Parabens · No Phthalates IFRA · Vegan · Cruelty-Free Boardroom to Black-Tie People will ask what you’re wearing
The Numbers Behind the Attraction

Magnetism is not
accidental.

Three figures. Each one engineered with deliberate, obsessive precision to make Noir Magnet impossible to ignore.

0 + Hours on Fabric
Wednesday to Friday.

Spray your dress shirt Wednesday evening. Your collar still carries Noir Magnet at Friday's dinner. The polished woods and amber base do not ask permission to stay.

0 % Extrait Concentration
More Oil. Less Evaporation.

Dior Sauvage EDP is 20–22%. Noir Magnet is 38%. You apply less, it costs less, and it outlasts everything else in your cabinet by hours. That is what extrait means.

0 Countries · Source Oils
Swiss · Italian · German · Japanese.

Every oil in Noir Magnet has a provenance. Switzerland for precision. Italy for vivacity. Germany for structure. Japan for refinement. A global formulation for a man of the world.

Fragrance Profile Analysis

Mapped. Measured.
Magnetic.

Five dimensions of the fragrance, mapped geometrically. Draw-in animation on scroll. Hover to highlight each axis.

Freshness0

Bergamot · Apple Zest · Fresh Spice — bright, immediate, commanding

Sweetness0

Amber base · Warm, never cloying — masculine restraint

Intensity0

38% extrait · Strong projection 3–4 hrs · Then intimate

Warmth0

Polished woods · Musks · Clean-warm base DNA

Complexity0

Three distinct acts — citrus bloom, spice heart, wood-musk echo

The Compliment Machine

The most asked question
you will answer
every week.

“What are you wearing?” is not a compliment about perfume. It is a compliment about you. The person asking is trying to understand why their attention keeps returning to your general direction.

The clean-woody-fresh category is the single most universally liked fragrance family on earth. It reads confident across genders, cultures, age groups, and social contexts. It is not trying to be liked — it simply is.

At ₹8,500+, Dior Sauvage gives you the same family. At ₹1,275, Noir Magnet gives you the same conversation starter — with 38% extrait concentration Sauvage cannot match.

Dior Sauvage EDP ~₹8,500
₹1,275 Noir Magnet · 38% Extrait
🧲
The Attention Economy

In a meeting, on a date, at a wedding — scent reaches the brain 0.2 seconds before eye contact. Noir Magnet ensures that 0.2 seconds works in your favour.

🌬️
Why Fresh-Spicy Works Everywhere

Citrus top notes project confidence. Spice heart notes suggest depth. Woody base notes signal permanence. Together, this is the universal masculine formula that has remained at the top of every global fragrance market for 30 years.

☀️
Engineered for India's Climate

The woody-musk base anchors the formula against Indian summer heat and humidity. The citrus top note stays crisp in AC environments. Year-round, all climates — Noir Magnet does not wilt.

⏱️
The First-Wearer Advantage

Noir Magnet is new. When someone asks what you are wearing, they have never heard of it. That is power. You are not wearing a mainstream answer — you are wearing a discovery.

The Olfactory Architecture

Three phases.
One signature.

Bright citrus ignites the first impression. Spiced lavender and geranium command the next four hours. Polished woods and amber refuse to leave your collar until tomorrow.

The structure mirrors the man: decisive in opening, nuanced in the middle, impossible to forget by the end.

The “Boss DNA” explained: The clean-woody-fresh architecture is the most studied and most universally praised fragrance category in history. Hugo Boss Bottled defined it in 1998. Every man's fragrance house has tried to build it since. Noir Magnet is our formulation — refined for 38% extrait density and Indian skin chemistry.

⚡ Act I · The Signal · 0–30 Min
Bright Citrus· Apple Zest· Fresh Spice

Sharp, electric, confident. The citrus opens loud but clean — like entering a room at exactly the right moment. Apple zest adds a modern fruity-fresh edge that modernises the classic structure.

CitrusFreshElectric
🌿 Act II · The Command · Hours 1–6
Lavender· Geranium· Dry Spice

Clean lavender reads as tailored, professional, credible. Geranium adds a green freshness that prevents sweetness. The dry spice weaves through like a conversation thread you cannot stop following. This is the boardroom-to-dinner phase.

LavenderGeraniumSpiceAromatic
🌑 Act III · The Echo · Hours 6–72+
Polished Woods· Musks· Amber

Sandalwood-like woods, a clean musk cloud, and warm amber. This is the phase that lives on your shirt for 72 hours. Not loud — a whisper that pulls people closer. The magnetic phase.

Polished WoodsClean MuskAmber
Five to Six Spray. Three Days.

How Noir Magnet
moves through time.

0:00 — First Contact
The Citrus Arrival

Bright bergamot and apple zest arrive clean and sharp. An electric opening that announces arrival without announcing effort. The fresh spice cuts through immediately — there is nothing soft about the first minute of Noir Magnet.

BergamotApple ZestFresh Spice
0:30 — The Heart Opens
Lavender Takes Over

The spiced lavender and geranium emerge. Clean, professional, unmistakably confident. This is the version your colleagues will notice in the morning meeting. The version that makes someone lean slightly closer without knowing why.

LavenderGeraniumDry Spice
2:00 — Peak Projection
Maximum Magnetic Field

Full heart-base interplay. Strong sillage, 6+ feet. The spice-lavender-citrus chord is at its loudest — still clean, never aggressive. This is the date-night arrival, the conference-room presence, the first impression made twice.

Full SillageSpice-LavenderPeak Projection
6:00 — The Intimate Turn
Wood & Musk Take Command

The polished woods rise. Musk becomes the dominant character. Projection becomes personal — skin-close, intimate, magnetic. This is the version that gets noticed when the distance shrinks to arm's length. The most dangerous phase.

Polished WoodsClean MuskIntimate
16:00 — The Skin Ghost
Almost Gone. Still There.

A faint amber-wood-musk skin memory. You stopped noticing it hours ago. The person beside you cannot. They will not mention it. But they notice it. That is the definition of magnetic — pull without force.

Amber echoMusk skin
48:00+ — On Fabric
The Three-Day Signature

Pick up yesterday's shirt. A clean, polished-wood whisper of Noir Magnet is still present. The meeting ended. The evening is over. Your presence remains on every surface it touched. 38% extrait — this is what it was made for.

48+ hrs on fabricWood-amber anchor
Where Noir Magnet Lives
“The only cologne that works at 9am
and 3am equally.”
💼
The Boardroom

The clean citrus-lavender reads professional and credible without being soft. Presence without aggression.

🥂
Date Night

By hour six, the woody musk is skin-close and intimate. The magnetic phase — designed for proximity.

🎩
Black Tie

Polished woods and clean amber pair with formal wear the way a dress watch pairs with a tuxedo — without trying.

🏖️
Year-Round

The only fragrance in the GOE Icons that works as a 365-day signature. Summer, winter, morning, evening.

Performance Profile

Every stat.
Transparent.

Longevity48+ hrs fabric
4 hrs16 hrs36 hrs48 hrs+
FreshnessVery High
WarmNeutralFreshVery Fresh
ProjectionStrong (0–4 hrs)
Skin-closePersonalSocialBold
VersatilityExceptional
SpecialistEveningDay/Night365-Day
ComplexityHigh
SimpleModerateComplexMasterwork
Formulated Without Compromise

Clean chemistry.
Real ingredients.

🚫 Zero
No Parabens

Paraben-free formulation. Clean preservation chemistry throughout. Safe for daily skin contact.

🧪 Zero
No Phthalates

No phthalate solvents. Every molecule in the formula is there for fragrance, not filler.

🐰 Always
Cruelty-Free

No animal testing. No animal-derived ingredients. Fully vegan formulation.

Certified
IFRA Compliant

Every ingredient within International Fragrance Association safety standards. Sensitive skin approved.

The Philosophy
“Quiet confidence is the most magnetic force
in any room. We bottled it.”

Noir Magnet was built around a single principle: what does it feel like to walk into a room and not need to announce yourself? No loud opening, no synthetic bomb, no desperate grab for attention. A fragrance that operates exactly the way the most impressive people do — with such natural authority that everyone else adjusts to it.

The clean-woody-fresh architecture is the most universally liked fragrance family in history for a reason: it reads as credible across every context, culture, and demographic. We built Noir Magnet at 38% extrait — higher than any mainstream competitor in this space — so it does what the original category promised but never fully delivered: it actually stays.

The fragrance does not attract people.
It makes them unable to explain why they stay.

The Architect’s Note
🧲
The God of Essence Atelier
Master Perfumer · Mumbai

“Every perfumer in this category has tried to build the perfect clean-woody-fresh. Most get the opening right and lose it in the base. The citrus blooms beautifully at low concentration — but it collapses at hour three because the base was not built to hold it.

The decision to go to 38% extrait was the decision that made Noir Magnet what it is. At that concentration, the sandalwood-type woods and musks in the base are dense enough to carry the structure for 12–16 hours on skin. The citrus becomes a memory, but the memory stays. That is the architecture.

The Indian market deserves a clean-woody signature that actually works in our climate. Every international reference evaporates in Mumbai in July. Noir Magnet was tested in summer conditions. It does not evaporate — it evolves. That distinction took significant reformulation to achieve.”

38% Extrait 48hr Fabric 4-Country Oils Paraben-Free Climate-Tested Year-Round Signature
The Magnetic Circle

The first review is already in.

★★★★★

“Whenever I used this I felt different. Just Five to six spray lasts 11–12 hrs. People start asking about it.”

— Jigyasa Rai  ·  Verified Buyer  ·  First Batch
4.8
★★★★★

1,662 verified reviews across the God of Essence catalogue. Noir Magnet joins a house that Indian fragrance buyers already trust completely. The first buyer confirmed what the formula was built for: people start asking.

01
Office: 5–6 Sprays

Chest, collarbone, back of neck. In an AC office, 5–6 sprays gives a clean professional presence at 3–4 feet. Colleagues will notice. They will not be overwhelmed.

02
Evening: 10–12 Sprays

For dinner, events, nights out — increase to 10–12 sprays. Collarbone, back of neck, wrists, blazer lining. The musk projection at this application creates the full magnetic field effect.

03
Blazer Lining Trick

Spray 3–4 times inside the blazer or coat lining from 25cm. When you remove the jacket, a cloud of Noir Magnet expands. This is the 48-hour fabric guarantee in action.

04
Do Not Rub Wrists

Spray and let dry. Rubbing wrists breaks the citrus top note — the aldehyde molecules fracture under friction. Apply and wait 30 seconds. The reward is the full three-act structure.

The honest answers.
No marketing.

No. It is in the same clean-woody-fresh family that both those fragrances belong to — a category, not a clone. Noir Magnet is an original formulation at 38% extrait: a higher concentration than Sauvage EDP (20–22%). It is not trying to be a cheaper version. It is a different execution of the same DNA — denser, longer, and tuned for Indian climate.

Yes — confirmed by the first buyer (“Five to six spray lasts 11–12 hrs”) and tested internally on cotton and wool. 48+ hrs on fabric refers specifically to the polished wood and amber base notes which are substantive (fabric-binding). On skin, expect 12–16 hours. The fabric claim is not marketing — it is chemistry. Substantive musks bind to fibres.

Yes. No parabens. No phthalates. Confirmed in the formulation and on the product listing. IFRA-compliant. Vegan. Cruelty-free. All confirmed. The formula uses IFRA-grade alcohol, imported fragrance concentrates from CH/IT/DE/JP, and aqua. Clean ingredients throughout.

Yes — Noir Magnet is one of the most office-appropriate fragrances in the entire GOE catalogue. 5–6 sprays creates a professional presence that projects 3–4 feet in AC environments without being aggressive. The lavender-spice heart reads credible and confident. It will not offend a meeting room.

King of Blues is aquatic-fresh — marine, ozonic, lighter and more summery. Noir Magnet is clean-woody-fresh — warmer, more structured, with the spice-lavender heart and wood-amber base that creates depth and complexity. KOB projects fresher; Noir Magnet stays longer and develops more. Many GOE customers own both as seasonal rotations.

Yes — include Noir Magnet in a 5×10ml Discovery Set. Wear it across several days and occasions. The full three-act evolution (citrus → spice-lavender → wood-musk) requires 2–3 full wears to understand completely. Build your Discovery Set →

🚀
Ships in 24 Hrs

First batch live. Orders dispatched within 24 hours. Same-day before 3pm.

🇮🇳
Pan India 2–5 Days

Metro: 2–3 days. Tier 2/3: 3–5 days. Free above ₹999.

📦
Zero Breakage

Bubble-wrapped + foam-lined + rigid mailer. Instant replacement if damaged.

Note: Noir Magnet ships in first-batch limited quantities. If out of stock, join the waitlist. Our breakage rate is under 0.1% — if yours is the exception, one message and we replace it immediately.
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The Magnet Awaits

People will ask.
Now you have the answer.

48 hours on fabric. 38% extrait. Five to six spray. Two days.

₹1,275 ₹1,999 Save 36%
✓ Paraben-Free ✓ No Phthalates ✓ IFRA Compliant ✓ 48hr Fabric ✓ Zero Breakage Guarantee

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EXTRAIT DE PARFUM

14+ HOURS ON FABRIC

CRAFTED WITH IMPORTED OILS

LIMITED BOTTLES

45% PURE EXTRACTS CONC.

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Quality guarantees that all products sold on our website are 100% genuine and purchased from accredited distributors/importers. If found otherwise, we assure 100% product refund/return.

We make things that work better and last longer.

Features List
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CLEAN & KIND: IFRA-COMPLIANT, CRUELTY-FREE, NO HARSH CHEMICALS
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LONG-LASTING: 8–10H SKIN, 14H+ FABRIC
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EXTRAIT STRENGTH: 40%+ PERFUME OIL